The State Library of New South Wales is using an innovative typeface to promote their collection. Design agency Frost took pieces of visuals from their collection and compiled them to create the letters of the alphabet. They began with only the letters “O” “U” and “T” to get the message out to the community. Due to the success rate of the work, they later completed the alphabet and created the numbers.
Each letter or number is made up of two to six pieces; Frost used well known images as well as some of the most unknown images in the library’s collection. On the Library’s website there is a breakdown of the images used for each letter and number. The alphabet is used in promotional pieces as well as throughout the library.
I was surprised that the work was commissioned by a library, but love the idea and end result. Each letter is beautifully crafted to show the depths of history they possess. This alphabet creates interest in the long forgotten beauty of the collection and inspires visitors to look at more than they originally intended to.
I am now fascinated with this alphabet. What a wonderful use of Art and History all rolled into one! Thanks for pointing it out. ~Julie G
ReplyDelete