Reduce, Reuse, Recycle

The first time I saw a CD case calendar I was interning at Parcel Design. I thought they were so handy, well designed and clever. I realized later that they weren't actually reusing old CD cases and that they had bought them specifically for this purpose, but I still loved them. When I joined Reich+Petch the following year I found out that Parcel wasn't the only one and that other companies had caught on to this calendar trend.

Below is the calendar I designed for Reich+Petch as well as the accompanying e-card that they sent out prior to the holidays to all of their clients.