It may seem like I love every project I post, but I really did enjoy this one. Create-A-Thon was a mandatory project that involved my classmates and I volunteering (I like to think that we all wanted to take part whether we had to or not) our design skills to help local charities. The head of my department along with a number of individuals from the KW design community organized us into teams and acted as creative directors throughout the twenty-four hour design blitz. To ease a bit of the stress we worked in teams that had been established at the start of the semester, allowing us to fall into our usual roles.
Three of my classmates and I were assigned to work with a designer from Two Blonde Chicks on print materials for the newly amalgamated Big Brother Big Sisters of Waterloo Region. The materials they had at the time were aesthetically outdated but also bore the logos of their old organizations. I am very proud of the work my team did and hope that the materials were successful in helping to attract new volunteers and raise funds for the charity.
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